Affinity Finance International

ARTICLES: SCANDINAVIA

_{Affinity insurance in Scandinavia: fresh approaches to an old
Four companies explain the long tradition for affinity marketing in Nordic insurance}

_{Affinity and co-branded credit cards in Scandinavia: diverse prospects
Four Nordic issuers compare and contrast Denmark, Finland, Norway and Sweden}

_{Worksite marketing in Scandinavia: a growth option?
A review of the progress made by the worksite marketing channel in the Nordic region}

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