|
||
 |
||
|
Join the |
Consumer Approaches to Mobile Telephone Insurance in EuropeTable of Contents
Apparent willingness to buy among uninsured mobile owners is especially high in Spain Customers with a contract are more likely to take out cover than pre-pay customers in five countries Packaging mobile telephone insurance with banking products is especially common in the UK Claims frequency varies significantly both by age group and from one country to another
Research rationale European consumer research Mobile telephone insurance Other topics Other international research reports
Introduction Proportion of respondents owning a mobile telephone In most countries mobile owners with a contract are more likely to take out insurance than pre-pay clients Proportion of mobile owners with mobile telephone insurance Penetration rates for mobile phone cover are higher in the UK and France than in the other four countries Attitudes towards mobile telephone insurance of mobile owners without cover Perceptions of mobile insurance among the uninsured vary greatly from one country to another Risks covered by mobile telephone insurance On average theft is the risk most frequently covered by mobile telephone insurance across the six countries Policies paid for separately and packaged with other financial products Mobile telephone insurance is most likely to be packaged with banking products in the UK Some French consumers acquire mobile cover through a card protection plan Distribution channels used for mobile telephone insurance In all countries over two thirds of policies are bought through a mobile retailer or network operator Distribution interfaces used for mobile telephone insurance Face-to-face sales predominate in five of the six countries Mobile telephone insurance - point in time obtained In all six countries at least a half of all policies are acquired at the time of obtaining the mobile handset Mobile telephone insurance - frequency of mobile telephone insurance claims There is evidence to suggest that as cross-selling rates increase, claims frequency falls Mobile telephone insurance - claims frequency split by subscription method Pre-pay customers are more likely to file a claim than those having a contract Mobile telephone insurance - claims frequency split by type of insurance Policyholders who acquire cover in packaged form are significantly less likely to make claims Mobile telephone insurance - main reasons for claims The reasons why customers make claims can vary substantially from one country to another
Introduction Underlying market for mobile telephones Mobile network operators used Proportion of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes towards mobile telephone insurance of mobile owners without cover Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample The research embraces a total of 1,000 respondents in France
Introduction Underlying market for mobile telephones Mobile network operators used Proportion of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes towards mobile telephone insurance of mobile owners without cover Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample
Introduction Underlying market for mobile telephones Mobile network operators used Proportion of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes towards mobile telephone insurance of mobile owners without cover Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample
Introduction Underlying market for mobile telephones Mobile network operators used Proportion of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample
Introduction Underlying market for mobile telephones Mobile network operators used Proportion of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes towards mobile telephone insurance of mobile owners without cover Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample
Introduction Underlying market for mobile telephones Mobile network operators used % of mobile owners in possession of mobile telephone insurance Proportion of mobile owners who have insurance, segmented by subscription method Proportion of mobile owners who have insurance, segmented by network operator Attitudes towards mobile telephone insurance of mobile owners without cover Attitudes of mobile owners without cover, segmented by subscription method Risks covered by mobile telephone insurance Distribution of mobile telephone insurance Distribution channels used for stand-alone mobile telephone insurance Distribution interfaces used for stand-alone mobile telephone insurance Mobile telephone insurance - point in time obtained Mobile telephone insurance claims experience Mobile telephone insurance - main reasons for claims Research sample
Research methodology Research structure
0.0 EXECUTIVE SUMMARY Penetration rates for mobile telephone insurance are at their highest in France and the UK The least risky customers are those aged between 45 and 64: however, insurance cross-selling rates are low in this age band
1.0 INTRODUCTION 2.0 EUROPEAN OVERVIEW % of respondents in six European countries owning a mobile telephone split between pre-pay and contract customers, 2010 % of respondents in six European countries owning a mobile telephone split between pre-pay and contract customers, 2010 (data) % of mobile owners in six European countries in possession of mobile telephone insurance, 2006 and 2010 % split of attitudes towards mobile telephone insurance of mobile owners without cover in six European countries, 2010 % split of attitudes towards mobile telephone insurance of mobile owners without cover in six European countries, 2010 (data) Risks covered by mobile telephone insurance in six European countries, 2010 Risks covered by mobile telephone insurance in six European countries, 2010 (data) Segmentation of mobile telephone insurance in six European countries between policies paid for separately and packaged policies, 2010 Segmentation of mobile telephone insurance in six European countries between policies paid for separately and packaged policies, 2010 (data) Distribution channels used for mobile telephone insurance in six European countries, 2010 (stand-alone policies only) Distribution channels used for mobile telephone insurance in six European countries, 2010 (stand-alone policies only) (data) Distribution interfaces used for mobile telephone insurance in six European countries, 2010 (stand-alone policies only) Distribution channels used for mobile telephone insurance in six European countries, 2010 (stand-alone policies only) (data) Time of acquiring mobile telephone insurance relative to time of acquiring mobile telephone in six European countries, 2010 (stand-alone policies only) Time of acquiring mobile telephone insurance relative to time of acquiring mobile telephone in six European countries, 2010 (stand-alone policies only) (data) Frequency of mobile telephone insurance claims in the last 12 months in six European countries, segmented by outcome of claim, 2010 Frequency of mobile telephone insurance claims in the last 12 months, segmented by subscription method, 2010 Frequency of mobile telephone insurance claims in the last 12 months, segmented by type of insurance, 2010 Main reasons for mobile telephone insurance claims in six European countries, 2010 Main reasons for mobile telephone insurance claims in six European countries, 2010 (data)
3.0 FRANCE % of respondents in France owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in France, segmented by subscription method, 2010 % of mobile owners in France who have insurance, 2006 and 2010 % of mobile owners in France who have insurance, segmented by subscription method, 2010 % of mobile telephone owners in France who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in France, 2006 and 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in France, 2006 and 2010 (data) Main reasons why uninsured mobile telephone owners do not hold insurance in France, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in France, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurace in France, 2006 and 2010 Types of insurance policy held by insured mobile owners in France, 2010 Distribution channels used for stand-alone mobile telephone insurance in France, 2006 and 2010 Distribution interfaces used for stand-alone mobile telephone insurance in France, 2006 and 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in France, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in France, 2006 and 2010 Frequency of mobile telephone insurance claims in France, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in France, 2010 Sample breakdown in France by age group and household income band, 2010
4.0 GERMANY % of respondents in Germany owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in Germany, segmented by subscription method, 2010 % of mobile owners in Germany who have insurance, 2006 and 2010 % of mobile owners in Germany who have insurance, segmented by subscription method, 2010 % of mobile telephone owners in Germany who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Germany, 2006 and 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Germany, 2006 and 2010 (data) Main reasons why uninsured mobile telephone owners do not hold insurance in Germany, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Germany, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurance in Germany, 2006 and 2010 Types of insurance policy held by insured mobile owners in Germany, 2010 Distribution channels used for stand-alone mobile telephone insurance in Germany, 2006 and 2010 Distribution interfaces used for stand-alone mobile telephone insurance in Germany, 2006 and 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in Germany, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in Germany, 2006 and 2010 Frequency of mobile telephone insurance claims in Germany, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in Germany, 2010 Sample breakdown in Germany by age group and household income band
5.0 ITALY % of respondents in Italy owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in Italy, segmented by subscription method, 2010 % of mobile owners in Italy who have insurance, 2006 and 2010 % of mobile owners in Italy who have insurance, segmented by subscription method, 2010 % of mobile telephone owners in Italy who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Italy, 2006 and 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Italy, 2006 and 2010 (data) Main reasons why uninsured mobile telephone owners do not hold insurance in Italy, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Italy, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurance in Italy, 2006 and 2010 Types of insurance policy held by insured mobile owners in Italy, 2010 Distribution channels used for stand-alone mobile telephone insurance in Italy, 2006 and 2010 Distribution interfaces used for stand-alone mobile telephone insurance in Italy, 2006 and 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in Italy, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in Italy, 2006 and 2010 Frequency of mobile telephone insurance claims in Italy, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in Italy, 2010 Sample breakdown in Italy by age group and household income band
6.0 NETHERLANDS % of respondents in the Netherlands owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in the Netherlands, segmented by subscription method, 2010 % of mobile owners in the Netherlands who have insurance, segmented by subscription method, 2010 % of mobile owners in the Netherlands who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in the Netherlands, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in the Netherlands, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurance in the Netherlands, 2010 Types of insurance policy held by insured mobile owners in the Netherlands, 2010 Distribution channels used for stand-alone mobile telephone insurance in the Netherlands, 2010 Distribution interfaces used for stand-alone mobile telephone insurance in the Netherlands, 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in the Netherlands, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in the Netherlands, 2010 Frequency of mobile telephone insurance claims in the Netherlands, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in the Netherlands, 2010 Sample breakdown in the Netherlands by age group and household income band, 2010
7.0 SPAIN % of respondents in Spain owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in Spain, segmented by subscription method, 2010 % of mobile owners in Spain who have insurance, 2006 and 2010 % of mobile owners in Spain who have insurance, segmented by subscription method, 2006 and 2010 % of mobile telephone owners in Spain who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Spain, 2006 and 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Spain, 2006 and 2010 (data) Main reasons why uninsured mobile telephone owners do not hold insurance in Spain, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in Spain, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurance in Spain, 2006 and 2010 Types of insurance policy held by insured mobile owners in Spain, 2010 Distribution channels used for stand-alone mobile telephone insurance in Spain, 2006 and 2010 Distribution interfaces used for stand-alone mobile telephone insurance in Spain, 2006 and 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in Spain, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in Spain, 2006 and 2010 Frequency of mobile telephone insurance claims in Spain, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in Spain, 2010 Sample breakdown in Spain by age group and household income band
8.0 UNITED KINGDOM % of respondents in the UK owning a mobile telephone segmented by subscription method, 2010 Mobile phone network operators used in the UK, segmented by subscription method, 2010 % of mobile owners in the UK who have insurance, 2006 and 2010 % of mobile owners in the UK who have insurance, segmented by subscription method, 2010 % of mobile telephone owners in the UK who have insurance, segmented by mobile network operator, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in the UK, 2006 and 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in the UK, 2006 and 2010 (data) Main reasons why uninsured mobile telephone owners do not hold insurance in the UK, segmented by subscription method, 2010 Main reasons why uninsured mobile telephone owners do not hold insurance in the UK, segmented by subscription method, 2010 (data) Risks covered by mobile telephone insurance in the UK, 2006 and 2010 Types of insurance policy held by insured mobile owners in the UK, 2010 Distribution channels used for stand-alone mobile telephone insurance in the UK, 2006 and 2010 Distribution interfaces used for stand-alone mobile telephone insurance in the UK, 2006 and 2010 Cross-referencing of distribution channels and interfaces used for stand-alone mobile telephone insurance in the UK, 2010 Time of acquiring stand-alone insurance relative to time of acquiring mobile telephone in the UK, 2006 and 2010 Frequency of mobile telephone insurance claims in the UK, segmented by outcome of claims, 2010 Main reasons for mobile telephone insurance claims in the UK, 2010 Sample breakdown in the United Kingdom by age group and household income band
9.0 APPENDIX Sample breakdown by age and annual household income band |
|
|
