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Bancassurance in Kenya: Current State and Future Perspectives to 2020

Finaccord’s report titled Bancassurance in Kenya: Current State and Future Perspectives to 2020, plus the PartnerBASE™ and market data file that accompany it, provides comprehensive and detailed insights into the prospects for bancassurance in Kenya.

In addition to offering a review of key macro-economic metrics in Kenya, the research also provides a background to the banking sector through the following information: identification of the ten largest banks by number of retail banking customers; data to illustrate the development of the banking market including number of fully-licensed banks, deposit accounts, branches and ATMs and how each of these have developed since 2005; and review of the value and growth of the consumer mortgage and non-mortgage lending market.

The research then focuses specifically on bancassurance with commentary in several areas: the regulatory environment and general importance of banks as an insurance distribution channel; the insurance product range, operating models and bancassurance partnerships of the ten leading banks; and future outlook for the value of the life and non-life insurance market of Kenya through to 2020.

This research can be used in one or more of the following ways:

  • understand the degree to which leading banks are involved in bancassurance in Kenya, the policy types that they promote and how they organise these insurance products;
  • assess the approaches to this activity of Barclays Kenya, CFC Stanbic Bank, Chase Bank, Commercial Bank of Africa, Co-operative Bank of Kenya, Diamond Trust Bank, Equity Bank Kenya, KCB, NIC Bank and Standard Chartered;
  • appreciate the regulatory background to bancassurance in Kenya and the extent to which banks can expand their distribution share of life and non-life insurance in future;
  • evaluate other factors that determine whether bancassurance is a viable long-term insurance distribution option including trends in life expectancy, population age structure, urbanisation, political stability and regulatory quality.

For further information about this research, please access the table of contents and series prospectus by clicking on the corresponding links above, or e-mail info@finaccord.com.

$595.00 USD
+7.5% GST for Singapore-based customers

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Finaccord is also able to undertake bespoke research and consulting assignments about this and other subjects. For further information about the types of consulting that Finaccord is able to carry out, please visit our Consulting page.