Extended Warranties and Insurance for Grey Goods in Europe is a report about the market for extended warranties and insurance sold in conjunction with grey goods in 20 countries: Austria, Belgium, the Czech Republic, Denmark, Finland, France, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Romania, Russia, Spain, Sweden, Switzerland, Turkey, and the UK.
Grey goods are defined as desktop computers and computer peripherals such as non-mobile games consoles, printers and scanners. Related extended warranties and insurance always cover technical breakdown with protection for accidental damage and / or theft also incorporated in an increasing number of cases.
The report draws on extensive primary and secondary research covering close to 1,000 organisations involved in the production and distribution of grey goods including manufacturers, specialised retailers of consumer electronics, supermarket / hypermarket brands, department stores, variety retailers and other types of retailer (e.g. retailers of books and media products).
You may be able to use this report and the PartnerBASE™ dataset that accompanies it in one or more of the following ways:
appreciate the size of the opportunity in the market for extended warranties and insurance linked to grey goods in Europe: in aggregate, this is a substantial market;
understand how dynamic competitors, including independent distributors, are helping the sector to grow at a rate in excess of the underlying market for brown goods in a number of countries;;
assess the position of national and international competitors such as AIG, Allianz Global Assistance, AmTrust, AXA, BNP Paribas Cardif, Domestic & General, Estendo, Europ Assistance, MAPFRE Asistencia, Moderna Försäkringar, Solid Försäkringar, SPB, SquareTrade, The Warranty Group and Wertgarantie;
consider how the value of the market for extended warranties and insurance linked to grey goods in Europe may reasonably be expected to evolve up to 2017.
For further information about this research, please access the table of contents and series prospectus by clicking on the corresponding links to the left-hand side of this page, or e-mail firstname.lastname@example.org